TechFuel: New Modes
April 28, 2009
Memphis may not be used to being in the spotlight, but the city has received its fair share of attention over the past several months, due in large part to the efforts of LaunchMemphis and their partners. The latest TechFuel event, that took place in the Launchpad of the Emerge Memphis building, was just the most recent of those efforts.
C.C. Chapman and Adrian Ho, two of the top thought leaders in the online community, joined us to share their passion about Social Media and the new climate of “online marketing”. Both men gave insightful presentations that went far beyond the tools and how-to of Social Media. They also allowed for exhaustive Q&A in which great questions were met with equally strong answers. The real value, as always, was in the conversation.
A great turnout to the event translated into a valuable forum for networking, brainstorming, sharing ideas and meeting the movers and shakers of the Memphis community. C.C. and Adrian stuck around through the late evening hours, and tirelessly conversed with Memphis’ entrepeneurs.
Check out the Commercial Appeal coverage of the event.
Next for LaunchMemphis is the 2nd Startup Weekend in Memphis. A wide range of thinkers and creators will be needed to band together in an ambitious attempt to launch a new startup in just one weekend.

The post “TechFuel: New Modes” by lunaweb is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
The fun doesn’t stop
April 9, 2009
Last week was a busy week. Not only did we have the Social Media Expedition breakfast, but we gave a half-day workshop for the Grizzlies Foundation.

The workshop, held at Second Presbyterian Church in Memphis focused on the ways non-profit organizations can use social media to promote their message and attract supporters. We had representatives from over 50 local non-profits show up.
By all accounts, everyone was grateful and eager to learn why and how Facebook, Twitter, and blogging can all be great tools to spread your organization’s message.
But one busy week can lead to another, and another after that.
April 16, for example, marks the second time we’ll be holding TwilightCamp, the evening time equivalent to our Social Media Expedition Breakfasts. It’s the same idea, plenty of time to learn and network with fellow Memphians, and with those core conversations to tap your new friends’ minds for answers to your social media questions.
Twilight Camp will take place from 5 p.m. until 7 p.m. We’re still not sure on the location- we want to be sure we can fit everybody, so please RSVP immediately.
And then, on April 23, Launch Memphis, along with Southern Growth Studio, is hosting Tech Fuel, a combination private workshop and open panel discussion. This time around, the theme is “Mastering the New Modes: Insights and Innovations from the Blending Worlds of Technology, Marketing, and Culture.”
The speakers for this event are Adrian Ho of Zeus Jones and C.C. Chapman of The Advance Guard. These two are leaders in innovation at the blurring intersection of marketing, interactivity, and user experience.
You’ll need to reserve your seat for the private workshop in advance. You can do that through the Launch Memphis website.

blogpost by lunaweb is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
Commercial Appeal Follow-up Post
November 30, 2008
Great thanks to the Commercial Appeal and writer Lisa Kelly Eason on the story, Social media gaining interest for networking that ran today.
This is a follow-up to that article specifically to acknowledging some key individuals (in no specific order):
Justin McGregor – - – Joan McGrory, PhD — Beth Sanders
Joe Spake – - – Susan Mealer – - – Daniel Pritchett
Bob Hazlett – - – Debbie Neal – - – Melanee Hannock
Robert Staub – - – Eric Mathews
Sites to scope for Social Media in Memphis:
Social Media Memphis
Social Media Memphis FriendFeed
Memphis E-Marketing Group (Next meet: Thursday February 26, 2009)
Social Media Expedition
Local blogs to check out that have related posts:
OneHalfAmazing
SharingAtWork
LunaWeb
Thankfully, more to come.



Aside from being a lot of fun, it turns out LaunchMemphis’ 2008 inaugural season was a huge financial success. 

